Metro Cigar News Summer 1998: Estavan Cruz Makes its Debut

Estavan Cruz Makes its
Debut at Marriott
Estavan Cruz, an up-and-coming premium cigar made its debut last month at Smoke Magazine's Cigar Noir held at the Marriott.

President Steve Sacks, along with consultant Lionel Melendie, introduced the line as this promising Costa Rican cigar wowed the prestigious guests in attendance. Estavan Cruz gained respect as one of the finest cigars in the United States, with a new office opening in Tokyo as well.

Although the name is new to the market, Estavan Cruz is manufactured by Tabacalera Tambor, who has earned a 91 rating for the past two years in all the top magazines.

The brand has been in limited distribution until now. Tabacalera Tambor has announced that its much sought after cigar will be available on an exclusive basis in selected, fine cigar shops in the Metro area.

An unlimited supply of Esatavan Cruz can be purchased exclusively: New York at De La Concha, Inc., 1390 Avenue of the Americas, NY 10019, 212-757-3167; in Connecticut at De La Concha Tobacconist, Civic Center Plaza, Hartford Conn., 06103, 860-527-4291; and New Jersey at Stogie's, 50 Madison Avenue, Westwood, NJ 07675 (201) 666-1234. The prices range from $5-$8.

The extensive line of all natural leaf cigars are available in five sizes. All artfully crafted with a smooth Ecuadorian Sumatra seed wrapper, hand selected Ecuadorian binder and the richest Nicaraguan and Dominican seed filler. All sizes are also available in maduro.

1-877-ESTAVAN
(877-378-2826)

How to Refresh a Cigar's
Taste when Relighting
Here's an amazing way to restore a cigar that has gone out. After you've relit it and it's going well, put it in you mouth, but DON'T PUFF ON IT until you've done this:

Gently remove the loose, gray ash. Hold a lighter under the end of the cigar, until it blossoms into flame, which will be bright yellow. Hold the lighter there and blow-hard enough to see the flame shooting out the end like a little blowtorch. You may be able to take the light away without the flame going out. Keep blowing hard, for maybe fifteen seconds, until the flame takes on a definite blue color. It probably will get smaller and perhaps even flicker out. Now taste it. Miraculous! You've burned away all the tars and sooty taste.

You can refresh a cigar that is burning unevenly, or a cigar that has passed the midpoint and tasting strong. Simply blow steadily into the cigar as above - you don't need to relight the end. You can do this two or three times as you pass the midpoint of a smoke and it really gives the cigar a new life. When it no longer is effective, the cigar is finished.

Compliments of Coast Creative Services